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SEO (Search Engine Optimization)

ICTNS has developed an effective four-part SEO optimization process strategically designed to meet the unique needs of small businesses. Our affordable, worry-free northern Michigan SEO services can quickly scale to the demands of the always-changing search engine industry.

ICTNS Builds SEO Friendly Web Sites

ICTNS develops search engine friendly Web sites that will rank your Web site above your competition.

If you want to get technical – all of our Web sites are constructed using the latest in programming techniques for SEO optimization, such as tableless code and css style sheets. Our search engine friendly URLs improve your Web site’s ranking because they contain valuable SEO information. Search engines will be able to quickly find every page in your Web site by using either the standard or Google sitemap.

Site Optimization and Submission to Search Engines

Search engines need to know about a new Web site - we will tell them.

Before submitting any new Web site to the search engines, it is imperative that it has effective meta tags to directly impact the ranking of your Web site in the search engines. Together, we will collaborate and create a list of keyword phrases used to optimize your Web site. Based on that list and the careful search engine research we do, we will create custom title, keywords and description tags for your Web site.

Once your Web site has been optimized, ICTNS will hand submit your Web site to all of the major search engines, letting them know about your new Web site and the keyword phrases we have optimized for.

Do-It-Yourself SEO in SiteChalk™ 2007

One of our content management system’s (SiteChalk™ 2007) many innovative features - it is the only content management system in northern Michigan that allows for do-it-yourself search engine optimization. This is perfect if you have any SEO experience, SEO training or have taken SEO courses. Using SiteChalk™ 2007, you have the ability to change all essential meta tags, descriptions, keywords and image alt tags for every page on your Web site (not just the homepage).

Additional/Monthly Search Engine Optimization Services

If you are serious about the success of your Web site and are in need of additional/monthly search engine optimization services, we have partnered with a world-class search engine optimization company to promote your Web site with authentic results.

Our philosophy is simple, when you choose ICTNS, you choose a company with experts in the field of developing and hosting your Web site. Wouldn’t it also make good business sense to choose a search engine optimization firm with SEO experts to promote your Web site instead of an “all-in-one” Web development company that also does Web site optimization with marginal results?

In full alignment with ICTNS’ quality standards our partnered SEO company carries an impressive client portfolio and provides an SEO service to meet any budget.